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Everybody’s Wearing Pink: How To Embrace This Season’s ‘Barbiecore’ Trend

The must-see film this summer centred around Mattel’s infamous doll, starring Margot Robbie and Ryan Gosling, directed by Greta Gerwig, has sparked a renewed interest in ‘Barbiecore;’ a vibrant trend inspired by a spectrum of pretty pinks.

Everybody’s Wearing Pink

As we know, Barbie’s wardrobe has always revolved around pink hues of all varieties; from hot shades to more subtle pastel variations. Whether you’re looking to make a statement at special occasions with vivid pink dresses or find a way to add hints of the shade to your existing wardrobe, without completely tweaking your personal style, we’re here to guide you through how to embrace the trend this summer.

If you’re ready to lean into the drama and energy, there’s contemporary dresses that will turn heads at weddings and garden parties alike; particularly the Hailey Dress, the Aubrey Tiered Dress. Bring a unique twist and truly embrace ‘Barbiecore’ by completing looks with our Limited Asa Western Boots in black or silver leather and high-shine jewellery.

For a more muted approach, turn to our accessories rendered in pink; from our Selene Platform Sandals to our Marie Slip On Mules. Perfectly paired with everything from occasion dresses to signature denim and blouses, they’ve been crafted from leather and built to last. Alternatively, add pops of pink to any look and embrace the micro trend with our Payton Satin Top Handle Bag – an accessory Barbie would definitely approve of.

‘Barbiecore’ is all about having fun with fashion, so get playful with pink this summer, whether you go all out drenched in colour or experiment with statement accessories.

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